Episode 39

Football Starts At Home with Tom Byer

In this episode Ian chats with one of the world's leading grassroots Technical Coaches, Tom Byer. Tom’s enthusiasm and commitment to deliver his football development philosophy has inspired his football peers, young players, students, readers, and many more to learn more about the sport and incorporate the lessons in life for development.

Don’t miss:

• Tom’s passion about the impact that football can have

• How Tom showed the football world that there is a different way to do things

• How Tom put football development under a microscope

• Focusing on improving individual player’s technical skills

• The impact of culture and their familial environments on developing some of the best players in the world

• A secret sauce for development

• Creating an emotionally charged environment for deep learning and long term memory to take place

• There’s nothing better in life than having your philosophy be accepted by the experts

• Having a growth mindset in order to grow and develop into something better


About the Guest:.

Tom Byer


Tom Byer is recognized internationally by his Football peers, FIFA, UEFA, AFC, National Football Federations, leading Professional Clubs, the Chinese Ministry of Education, and most importantly the countless young players whom he has inspired over the last 28 years as one of the world's leading grassroots Technical Coaches. He has presented his work in over 22 Countries worldwide.


Byer is a former Professional Football player who is based in Tokyo but who constantly travels around the World delivering his philosophy. Following retirement from playing, Byer became a Technical Skills Coach and established and operated the World's largest Technical Football Academy program in Japan, with operations all over Asia. Tom's philosophy for Football Technical development developed during this time and in 2008 Byer established the company T3 International to promote and develop his football development philosophy.


Byer has presented at countless Football Conferences around the World including some of the biggest Football Confederations, National Federations and Professional Clubs in Europe. Most recent, Tom presented on a Panel discussion in Sochi, Russia, together with FIFA Secretary General, Fatma Samoura, discussing the future of Youth Development Worldwide.


Byer's philosophies have been incorporated into custom designed Grassroots Programs and Strategies for Countries and Global Brands, such as adidas, Nestle, Volkswagen, AIA Insurance, in countries such as Japan, China, Hong Kong, Australia, Indonesia, India and the United States.


He is the Author of 4 Books and has written numerous articles and produced 5 DVD's on Grassroots Football Development which are Best Sellers in Japan. Tom's work has been highlighted by World Media such as, BBC Sports, Sky Sports, CNN, Time Magazine, Economist Magazine, HBO Television, FIFA Futbol Mundial, Vice Sports, ESPN, The Guardian, Financial Times, The New York Times, Sports Illustrated, Four Four Two Magazine, Fox Sports, and many more.


Of recent, Byer has designed a Media Strategy for the Chinese Government for Chinese Educational Television, (CETV), where he presents a 1 point Technical Lesson each day for 3 minutes broadcasted nationally into all Chinese classrooms, which is introduced by David Beckham.


About the Host:

Ian Hawkins is the Founder and Host of The Grief Code. Dealing with grief firsthand with the passing of his father back in 2005 planted the seed in Ian to discover what personal freedom and legacy truly is. This experience was the start of his journey to heal the unresolved and unknown grief that were negatively impacting every area of his life. Leaning into his own intuition led him to leave corporate and follow his purpose of creating connection for himself and others. The Grief Code is a divinely guided process that enables every living person to uncover their unresolved and unknown grief and dramatically change their life and the lives of those they love. Thousands of people have now moved from loss to light following this exact process.


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About the Podcast

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The Grief Code
Make Peace With Your Past & Unlock Your Best Future

About your host

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Ian Hawkins

Ian Hawkins, host of "Sport Is Life," is dedicated to showing how sports can transform lives. With extensive experience as an athlete, a coach, PE teacher, community volunteer, and manager at Fox Sports, Ian brings a wealth of knowledge to the podcast. His journey began in his backyard, mentored by his older brother, and has since evolved into coaching elite athletes and business leaders. Ian's commitment to sports and personal development is evident in his roles as a performance coach and active community member. Through "Sport Is Life," Ian shares inspiring stories and valuable lessons to help listeners apply sports principles to all areas of life.